Burned out on turkey? Eat more chicken.

At least that’s what Mayor Gregg Hull and Deputy Mayor Lonnie Clayton hope to help others do as they camp out in the new Chick-fil-A parking lot looking to be two of the first 100 customers.

Kicking off at 6 a.m. today and running through 6 a.m. Wednesday, it’s part of the chain’s ‘First 100’ grand opening promotion for the restaurant at 1058 Unser SE in Rio Rancho. The first 100 campers-turned-customers making it through the 24-hour vigil receive one Chick-fil-A meal per week for one year.

If they get in, Hull and Clayton have pledged to donate their 52 free meals to a local charity.

“It’s a business coming to town and we want to be part of what they do,” Hull said. “They’re a very community-involved organization.”

A DJ is scheduled to provide musical entertainment from 5:30 to 9:30 tonight and the parking lot campers have been supplied with hot meals, games and prizes to help pass the time and brave the cold, said Bridget Alcala, restaurant owner-operator.

This year marks the 12th anniversary of the fast-food corporation’s ‘First 100’ signature event, which celebrates the grand opening of each new Chick-fil-A restaurant nationwide. It’s also an opportunity for the staff members to connect with the community they’ll be serving, added Alcala.

The restaurant will have a ribbon cutting at 6 a.m. Wednesday and then open to the public.

Regular business hours are Monday through Saturday from 6:30 a.m. to 10 p.m.